Ask HN: Our launch is trending on Product Hunt – now what? We launched our iOS Framework earlier this week (http://www.redbeard.io). We're trending on the front page of Product Hunt. Wondering what we should do to help ensure we keep the momentum? |
Ask HN: Our launch is trending on Product Hunt – now what? We launched our iOS Framework earlier this week (http://www.redbeard.io). We're trending on the front page of Product Hunt. Wondering what we should do to help ensure we keep the momentum? |
Longer answer: you keep building something people need. You spend 100% of your time either acquiring users, talking to users, or building what users need.
You set one metric for the company and work towards that. As an early company, that is usually users. Then it is revenue.
That's really all there is.
If being on product hunt gets you users, that's awesome. If not, it's a waste of time.
If being on HN gets you users or feedback from potential users, that's awesome. Otherwise, it is a waste of time. (I'm going to download this and see if I can spin something up for https://romuluscrm.com, so you got at least 1!)
1) Build something people want. 2) Get it into the hands of those people. 3) Charge them money in proportion to the value you're providing. ... 879412309) IPO
If you need anything at all, tech assistance etc. please feel free to email me: zahid [at] redbeard.io
I'll be using my twitter too from now on that's @zahid
If you have questions about running a company, I'm chris [at] seneca.systems
Product Hunt in general is a negative externality on the startup ecosystem, but that's a topic for another day.
In all seriousness thanks for the comments. They're giving the sense that Product Hunt won't make us overnight millionaires and we've got a hard task ahead of us
Just remember that, and don't let it discourage you. Keep doing what you're doing and stick to your plan.
Also, product hunt, hn, news articles are not a substitute for a marketing plan. So if you haven't thought about how you're going to get users without them, it's a good time to start thinking about it. Traffic from PH, HN, news, etc should be thought of as a bonus--a nice thing to have.. your startup should not depend on it at all. (Edit: to expand on this.. traffic like PH is semi-random. While marketing is a process. You can't depend on semi-random events. But you can execute and refine a process.)
If gaining more users is what you want - will adding a forkme at github help ?
If gaining more traction : add social buttons to spread the word about page ?
We're realising source code to one our apps as part of the marketing drive this one >
The download link is emailed out. Myself and co-founder debated the merits of this . He is of the mind, getting emails is important. I think getting people using the framework and lowering barriers to in order to do that is far more pressing. What would you suggest?
Throwing up some surveys while you have enough traffic to make them feasible is a good idea, too.
(As others have pointed out, improving the product is still #1, but it doesn't look like you were looking for advice about that side of things in this post)
Set a schedule and post, that's the way people will see your name from time to time, and after seeing it for 10 or 20 or 50 times, might want to try. Get on their radar.
See Auth0's blog [1], even though they sell one-click auth, they have a lot of neat content on front-end frameworks and so on.