Why AppLovin was acquired for $1.4B and who's next

Why AppLovin was acquired for $1.4B and who's next(medium.com)

10 points by IamFermat 9 years ago | 11 comments

wodahs02 9 years ago |

Chartboost is so widely adopted? I don't hear of them so much. That said, I know they are really big with games, so maybe if you dominate games, you sorta dominate

sdneirf 9 years ago |

I am surprised too that Mopub has slipped so much. It would be awesome to see a time series of all the SDK install base over time.

pamelabuck 9 years ago | |

Twitter is the champ in snatching defeat from the jaws of victory

hsileng 9 years ago | |

Have you seen the exodus from Twitter? Most of the senior Mopub team left within months of the acquisition. The CEO left within 6 months. Yeah, I think I'm surprised it didn't slip more.

wayneotau 9 years ago | |

Oh yeah Twitter is cooked. Their Crashlytics SDK is awesome. Answers is good too. I actually think if they spun out their SDK biz, it would actually be a real interesting business.

raimundjoss 9 years ago |

Looking at the exits here, why do people say adtech is out of fashion. I mean, there are some really big exits here.

safdeep 9 years ago |

This is great chart. If I was an acquirer that hasn't bought anyone, this is what I want to dig into

pamelabuck 9 years ago |

Isn't the SDKs apples and oranges? I think some like Vungle are video ads and not display ads.

esthermun 9 years ago | |

I think the point is they all serve ads

adeel4 9 years ago |

It would be great if you put how much they raised next the the exit column.

IamFermat 9 years ago | |

Good point, I'll add it in a bit.