Summary: sell something ---or if that doesn't work, try an advertising business model.

I think all models need advertising - in the act of advertising your , freemium, subscription and affiliate products. (but yeah banners degrade a site more than the profit they generate)

Nothing new under the sun..

Here is a non advertising business model for a startup.

Make something so great most people couldn't of imagined it, don't bother people with ads they hate anyway, serve an unmet need so deep most people don't know it's there until they see your product, and make people value your product by charging a fair price with your head held high.