In the age where content/news sites are struggling to survive. This is story by an insider who interacts with media houses and his take on how news sites should embrace the change in media scene and should adopt new engagement tools, see a bigger picture to build communities, conversations to be future proof.
There are a few out there in the market which solves bits and pieces of this problem but none which solves all. There is one product which is attempts/aims to solve all those problems which I am working on. Check it out at www.metype.com
Did you yet find a middle ground between subscription and ads because I see lot of ambiguity around that and even hear ads are dying do you think they will.