Ask HN: Compiling a list of marketing channels in a Google Spreadsheet Recently I came across a marketing framework term called as KLTE which means Know, Like Trust & Engage. 1: Know - Things you do for people to know you 2: Like - Things you should do for people to like you 3: Trust - Things you should do for people to trust you 4: Engage - Things you should do for people to stay with you I think this framework is pretty useful for all internet startups and especially SaaS startups. I am preparing an exhaustive list of all channels. Would appreciate if you people can join in making this a wonderful resource. Google Spreadsheet Link: https://docs.google.com/spreadsheets/d/1VGjqTdzWdEhcLd-TnlfymH02rDqFdsd5SkM--Ey7gnI/edit#gid=0 |
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