>Choose your channel and pick your side, you’re either with us or against us. All those complex issues boil down to a binary yes or no, this is what defines who you are, are you good or evil?

Quite the heavy, negative manifesto for a piece about the negative undertone of common words.

I don't quite know how word frequency necessary has anything to do with trust (or lack thereof), but.. Interesting to see that "milkshake duck" made the 2017 list.