I never read the article. For one, I'm a slow reader. Two, I actually just want the facts. For example, if Ford makes an all electric Mustang a typical article might start with a carefully wordsmithed teaser paragraph, then go into the history of the Mustang, then talk about the one guy at Ford who has been pushing for it for years, then finally talk about the details.

What if instead of that whoever submits the article writes a summary of the article (possibly even with just bullet points).