Ask HN: How to convince customers that your app is serius business

1 points by oyeg 6 years ago | 3 comments

I built an android application for a niche industry, which is much better than the existing solutions. Earlier they were using expensive desktop software and no cloud data backups. For this desktop software, company had salesmen/technicians on the ground for sale and maintenance.

I have been running a pilot with few customers I know and fixed most of the minor issues and all are happy with the product. I was planning for a fremium model with a nominal price(compared to the existing desktop solutions price). Now when I go to other customers, they don't seem to take this application seriously because they can download the application freely and I think the price is too low(which I am working on). As a solo developer, how can I convince the customers that this is a serious application?.

Note: This is in India. Most of the customers are not very tech savvy. For payments I will have to try some offline channels.

gus_massa 6 years ago |

> I think the price is too low

Raise your price! I should link to a patio11 article here, probably https://training.kalzumeus.com/newsletters/archive/saas_pric... (And I just found https://stripe.com/atlas/guides/saas-pricing )

Also, a slick UI is very important for some not technical people. How does the UI of your app compare to the "standard" app?

oyeg 6 years ago | |

It’s a simple material ui design, similar to let’s say whatsapp. May be that’s a problem since it doesn’t look like a business application

onion2k 6 years ago |

This is one reason why YC prefers businesses that have at least two founders - having one person who's good at the business and sales side and one who knows the tech side covers the difficult bits of running a business. If you're trying to do everything and you're not a good sales person you're going to struggle.

Try to find someone who's good at sales to help you.