Was just reading on theverge about the anti-steering policy of Apple.

What would be the effect on your business or app if Apple remove this part of the policy.

Just asking because the people on the article seems to downplay that part. But I think it's probably the most important part of the app store policy.

"Apps and their metadata may not include buttons, external links, or other calls to action that direct customers to purchasing mechanisms other than in-app purchase."