Ask HN: I'm a builder. How do I learn to sell?

3 points by bitcoin01 4 years ago | 1 comment

I don't think I'm the only one in that position:

I'm a developer and love building stuff. I would love to know how to sell and do marketing, but I'm a bit overwhelmed, there is no "Hello World" tutorial for sales, or so it seems.

How do I learn about sales and marketing? Any book/video/online education I can follow to help me?

I need to get out of the pure "builder" mindset I've had for the past 10 years.

gerardnico 4 years ago |

If your software is a real tool that can help people, Marketing is just an application of influencial psychology that aims to sell.

Know your basic: https://youtu.be/uKbcmlKb81c

Copywriting just uses this principles.