Ask HN: Will referral codes cheapen honest referrals? Last year we cleared $11 million in ARR¹ with almost 100% inbound sales (while bootstrapped). Some customers have taken us into > 9 different gigs. We are considering a Tesla style referral reward program (use this code, rewards accrue) to say thanks, but don’t want to accidentally cheapen a previously honest, organic thing. Any thoughts? __ ¹ https://blog.thinkst.com/2021/03/we-bootstrapped-to-11-million-in-arr.html |