If we translate them:
Visa wants to find a way to take a piece of the crypto/Ethereum cake to make more money.
Company that has decades of experience running multi billion dollar global payments system has some ideas about what is important in running a global payments system.
The cryptocurrency space has done an actively terrible job up until this point at creating a global payments infrastructure that businesses are excited about using. They could use some help on that front. This is an organisation with a track record in doing exactly that.