I'm the guy who instantly closes feedback forms on websites.

I did a bit of digging and found a statistic: 80% of pop-in feedback forms fail to engage users, highlighting a significant lack of innovation in this area, so why don't we use AI?

What if we flipped the script? Instead of one-way feedback, what if we made it a two-way exchange using AI to give something back in return? We could use what we already know from the fact that the user is on your site. For instance, if you're on a fishing gear site, it’s safe to assume you’re into fishing.

Imagine getting a fun fact about the world's rarest fish or the history of fishing lures in exchange for answering a quick question. That's not just asking; it's giving back and creating a moment of delight.

As a developer, this sparked an idea: a tool that trades fun facts for your thoughts. The goal is to boost engagement by making this exchange of fun facts for feedback.

funfactfeedback.com

What do you think? Am I onto something, or is this idea not worth pursuing? I'd love to hear your thoughts and critiques.