Mozilla wants you to love Firefox again(fastcompany.com) |
Mozilla wants you to love Firefox again(fastcompany.com) |
Chrome is able to capture the mass consumer market, due to Google’s dark pattern to nag you to install Chrome anytime you’re on a Google property.
Edge target enterprise Fortune 500 user, who is required to use Microsoft/Office 365 at work (and its deep security permission ties to SharePoint).
Safari has Mac/iOS audience via being the default on those platform.
Brave (based on Chromium), and LibreWolf (based on Firefox) has even carved out those user who value privacy.
What’s Firefox target user?
Long ago, Firefox was the better IE, and it had great plugins for web developers. But that was before Chrome existed and Google capturing the mass market. And the developers needed to follow its users.
So what target user is left for a Firefox?
Note: not trolling. I loved Firefox. I just don’t genuine understand who it’s for anymore.
This is being abused by advertisers to track you across the web.
If they do care about privacy it would be good for them to copy Safari and make this 7 days.
I'm not sure if that's true. I switched to Chrome because Chrome felt snappier than its competitors. Its multi-process model made Chrome more robust. It's developer tool had better usability than Firefox's. And Chrome's extensions, at least initially, offered better experience and wider selections. Oh, Google's integration of Chrome with Google's identity system was a nicer experience too.
After the Bundeswehr Taurus leak[1] there was a lot of speculation of how the meeting was tapped. One possibility is that they mitm't the guy joining from Singapore with a Certificate from a Chinese CA.
Now Google saw auch a possibility and introduced Certificate Transparenty a few years ago which burns the whole CA if it signs sich a mitm Certificate.
However, Firefox does not check for CT timestamps to this date.
Google, so they can pretend they don't have a monopoly so the antitrust lawsuits are kept at bay. And Mozillas CEO[0] so they can extract millions while fucking us all.
On that same timescale, Mozilla revenue went from:
2009: ~80M
2019: ~$800M
It’s totally expected that a CEO of a company generating ~$1B revenue, would be making $2.5M. Heck, there’s FANNG individual contributors who earn that much.
I’ve clearly never understood the gripe in Mozilla CEO pay. Because how are you going to attract top talent to run an organization that big if you paid any less?
There are technical reasons for this, there are process/political/human reasons why it has stayed this way, and for many people it's not a big enough issue to switch, or other things take priority, but for me it just comes down to jankiness. Alternative browsers all have their own issues, none are perfect, but most feel less janky at their core.
https://www.youtube.com/watch?v=HZx-W5qC_dc
Generally speaking, I'm sure it's difficult to find a general balance between privacy and usability, and I tend to want a purist viewpoint on blocking all 3rd-party cookies if I set Enhanced Tracking Protection to Strict. The above episodes explains why it's not 100% doing what we expect, which was troubling to hear!
"Thanks F3nd0! There are currently no plans to switch to a less permissive license.
And we're perfectly happy using proprietary services like GitHub and Discord as long as they make our work easier and more enjoyable. We recently evaluated a number of alternatives, and found that they all introduced more friction than we were comfortable with.
Although the task of building a browser is itself challenging, we're a pragmatic project :)"
I.e. making a attempt to appeal to user wants more since the majority of the money they make is at risk
Sure. Those are the people who don't know what a decent browser is. They never saw a browser with customizable UI, never saw Opera 12's notepad, never saw IE 5 Web Accessories (Links list, Image list), etc. etc.
I use Firefox because it’s not chrome, not because it’s good. Mozilla’s reputation is trash, Firefox is riddled with ancient bugs, and the bleeding hasn’t stopped.
I’d like to be wrong but I don’t see how.
Given their strong FOSS, they wouldn’t be doing shady deals like this if their future looked vital.
Mozilla has done it to themselves. New interim ceo wont be different. I can't fathom mozilla has any chance of selecting someone who could dig them out of their activist hole.
"Deep in the browser’s privacy settings, Firefox introduced an experimental “privacy-preserving ad measurement” toggle, enabling it by default without explanation or disclosure."
I stopped hearing when Mozilla talks about privacy or caring about users. Most companies that treat their users like Mozilla just do it, but it actually adds insult to injury that Mozilla tells you they care, tells you you're important while they do the same things. It's gaslighting or manipulation or lying or something but I'm not going to listen to them any more.
If they want me to love Firefox, they need to love Firefox. And show that love in the form of vision, resources, and better open-source, open-internet style governance. No execs saying "deplatforming is nice and all, but we really need to go even further beyond". As soon as a browser company makes it a mission to decide what people see online, they cease to be trustworthy as a browser company. So I may as well just use chromium (or ungoogled-chromium).
I’ve uninstalled them and will only use them on a VM
Here's a cute graph of CEO pay vs Firefox market share: https://calpaterson.com/assets/mozilla-boss-pay.svg
Mozilla is completely fucked. I just hope the company goes bankrupt so its niche of an open source browser can be filled by an organisation that actually cares about its product, and is not just a sham for execs to get millions of dollars from Google for being faux-competition, while fucking over their users.
Firefox tech is dead and not modular. It has no use to anyone else and is a major waste of resources.
One of them ends up falling back on some legacy thing when the other two don’t.
Once, I encountered two identical machines with the same version of debian. Chrome was unusably slow on one, and Firefox was unusably slow on the other. The other browser ran great.
Browsers and modern hardware are complicated.
shrug
There are so many benefits to browsing without JS
Performance wise?
Appearance wise?
I use it exactly for the reason you state: I do not need 65536 features in a browser, not it makes any sense for it to use 1GB of my memory per tab.
I will say that installing Firefox extensions makes me deeply uncomfortable. Everything requires access to everything.
My hope is an uodate to manifedt v3 that improves things so we can go back to chromium based browsers (not necessary chrome)
you couldnt care less to switch cause were lazy. very funny thing computer people do is have such brand loyalty over a browser.
and we turn around and laugh at coke people, ford people, xbox, how silly is it when you hear people arguing about xbox or ps. this is no doubt even sillier
and as a bonus the only reason we say oh firefox has gone downhill but lol ill never use chrome and let them take my freedom and joy never ever... this is again just brand loyalty lol.... if you dont like firefox just switch, if you dont like that switch, if you dont like any browers... well you just have to choose and live with one then dont you. trust me google has all your info
so does apple depending on your phone. and trust that your phone will be your id, wallet, everything very soon. ask asia, we are always lagging in tech, it will happen (ofc this isnt directed at you. im just talking sht outloud)
——
I think diehard Firefox fans don’t understand that, no matter how great you make Firefox - it will always lose share to better distribution.
Google had the best distribution because it was the vast majority of consumers homepage. And on the homepage, it was nagging users to install chrome.
Distribution > Better Product
Integrated ad blocker, enabled by default. It’s the one thing Firefox can do that Chrome never will.
Most people aren’t tech-savvy enough to install an ad blocker. Most people really do see all the ads on the Internet. Blocking ads by default would make the browsing experience far more pleasant, and so browsing with Firefox would be far more pleasant than browsing with Chrome for most people.
And obviously, continue to invest in improving the core web experience instead of getting distracted by side quests and firing everybody working on Servo, etc.
Then I'd retire and start an open-source project to develop a good open-source browser that puts user's interests first.
The problem is the CEO of Mozilla doesn't do the second part.
Bring back editing the UI, custom toolbars, custom side panels, plugins for custom side panels, features Opera 12 had, such as Opera's Notepad, UI checkboxes for commonly used settings to be placed in custom toolbars (I would love a checkbox for JS enable/disable and a checkbox for Images enable/disable), directly editable UI colors without the need to search for a theme, smaller UI without margins/padding (90's style), HTML source code live patching with REGEX the way AdMuncher did it, save page link as .url files, a self-hosted sync server that can run on a OpenWrt router with 64MB RAM (no, I'm not talking about a nodejs crap that needs 8GB ram just for itself!), self hosted download manager as linux console app on a different computer (like Aria2, but with better integration), etc. etc.
This list is just what I could think of in 10 min. I'm sure that $$$ budget could build so much more. How about a new browser from scratch?
Edit:
Here's more: embedable engine allowing others to build browsers based on it, framebuffer support like "links -g" allowing it to run in linux console without X/wayland, ability to act as a remote rendering service to allow a very low power device to use it as a remote web rendering server to offload web page JS/CSS workloads (like Opera Mini worked, but with the intermediary server hosted by the user), integration with OS and/or DHCP server to request a new IPv6 IP for each page visited
- Noscript Security Suite which has made it very obvious how absolutely fucked today's web is (there's sites which can't display static text without js, as though HTML and CSS are insufficient to display styled text with some markup).
- uBlock Origin because obviously.
- Multi-account Containers, which aren't quite as good as profiles, but get like 70% of the way there.
as developers, we understand how stupid that is and the utter insanity of javascriptium that got us there, but how is that a selling point? If I install that extension, I get a degraded experience and I get to be judgey because the framework the developer(s) they hired used some bit javascriptium that doesn't degrade nicely. am I supposed to feel smug that I've figured that out? why would I want to make things worse for myself? just for some small sense of feeling better than other people?
Also, Firefox partitions cookies by site (aka Total Cookie Protection), so first-party facebook.com cookies, cross-site facebook.com cookies on example.com, and cross-site facebook.com cookies on example.net all get separate cookie jars.
https://blog.mozilla.org/security/2021/02/23/total-cookie-pr...
Advertising industry has been moving to first party cookies ever since Apple implemented ITP.
If I get logged out of every website on a weekly basis I'm going to be annoyed.
> This is being abused by advertisers to track you across the web.
How do they use first party cookies to track you?
Disclosure: I work for a small privacy focused ad company.
[1] https://webkit.org/blog/11338/cname-cloaking-and-bounce-trac...
Then those websites should move to Passkeys.
> How do they use first party cookies to track you?
Because Meta and Google allows websites to submit advertising data to them server side using a self-hosted JS file which sets the first party cookies on your behalf.
How does ex. 7d expiration help with that?
domain fronting
How would that work exactly ... given that Google pays Mozilla $800M to be the default search engine just so that they can serve ads to Firefox users.
If Firefox enable a default ad-blocker, Google doesn't then generate ad revenue and they would stop paying Mozilla. Mozilla entire org revenue stream would disappear.
Are you suggesting what you described above, 95% of global users care about? ... and that's why Firefox market share has gone down, because the general person wants a REGEX with live code patching?
Because right now, Firefox has 5% market share (based on the GP linked to graphic).
I'd wager that, 5% market share is roughly proportional to the global market of developers. And the 95% of the world who do not use Firefox today, are the same 95% who don't care about anything you described above.
30% was the market share it could have if the management direction was to attract Opera 12 users (and devs too) or at least not cripple FF like they did since v50.
