So AMP and interactive emails are basically emails that can do more stuff right in your inbox. Instead of just showing you info, they let you actually do things without leaving the email. Say you get an email from an online store. With this tech, you could scroll through products, pick sizes, and even add stuff to your cart, all inside the email. Or if it's a work thing, maybe you're learning some new software. The email could have little tutorial steps you can click through. Could be anything really. But why is it that people and companies are not using it?