Product Hunt CEO defends decision to hand-pick only 10 products to be on the Product Hunt Homepage for the whole day, effectively reducing visibility for non-featured products on the site by >90%.

Rajiv Ayyangar, the CEO, claims that "no one wants to sift through 200 products per day" ... "it would be impossible for a good product to rise on its own merits", but users say this has effectively made it impossible for good products that aren't one of the ten selected by his team, to rise on their own merits - and undermines the whole system of voting.

The criteria for 'featured' selection remains vague, and the community is letting Product Hunt's CEO know how it feels on Twitter. His response to those who his team did not select to be featured, Ayyangar suggests: "Build better products."