Last year we launched a SaaS product within the in-person events space.

It proved to be a mild success within the local market. We're making over €1k MRR in our home EU country of 3MM people. It's still very much an Indie business but it's certainly got potential to grow 10-20x from where we are right now if we break into other markets.

As of recent, we rebranded and are ready to go internationally, but need some professional marketing assistance to help us optimise backlinks, SEO, social media presence and the likes.

I'm trying to avoid the term "growth hacking" here, but realistically that's what we need: someone to leverage creative ideas to make us discoverable and known.

We have a modest budget of up to ~€50k to burn through (salary, ad spend, etc.) and are open to offering equity to who I suppose would become our Chief Marketing Officer.

Where do we look? Should we focus on hiring a full-time marketing employee? A contractor/freelancer? Perhaps agencies are better ROI? If so, any specific recommendations would be massively appreciated.

Thanks!