Goes on to explain how this is post-processing for boron, after reverse osmosis:
> This diagram shows how boron is removed by the researchers’ electrodes. First a majority of the salt ions are removed with reverse osmosis. Then the water flows into a cell containing a membrane with positive (pink) and negative (orange) layers. Similarly charged electrodes face the membrane layers, and when a current is applied, water molecules at the interface of the membranes split into hydrogen and hydroxide ions. The hydroxide ions stick to boron, causing it to stick to the positive electrode.
So the scope of this is boron reduction, not desalination. Useful, but the PR department is taking liberties.