It's obvious they don't know anything about the coffee business. Smaller shops have razor thin margins. Ignoring economics and strong arming the business isn't going to create a sustainable job with better benefits.

In our current economy, most people aren't willing to pay more money for the same cup of coffee.

The result will be what I saw with the dozen or so coffee shop workers that tried to unionize in my area: The businesses all closed and the workers were out of jobs.