Is there any value from "coming soon" placeholders? It is like some powerful urge even very talented people can't help but make. Maybe I am the wrong one, but is it really work it to show a feature that simply says "Coming soon"? I guess, IF you are ghetto testing for clicks - sure. But I find that is rarely what is happening behind the scenes. It is ugly and makes your app seem half-baked for no value. I feel like it should be "release it or don't". CMIIW |
If the "coming soon" message is framed as a marketing tease and the features are indeed delivered as they've been promised then I don't see a problem. OTOH, if the "coming soon" message itself looks like a poorly styled afterthought then, of course.... just leave it out and rethink the rollout.
Ultimately, "ugly" is a matter of presentation and perception.
Yes, easily... it would look a lot like WWDC ;-)
Perhaps it's worth looking past the implementation per se.