How do you deal with SEO nowadays? Pretty much it. I believe SEO and GEO are the best channels to get the best leads, but is a real pain in the ass in terms of effort for creating articles, indexing ecc. Any cool hack to actually improve on this? |
How do you deal with SEO nowadays? Pretty much it. I believe SEO and GEO are the best channels to get the best leads, but is a real pain in the ass in terms of effort for creating articles, indexing ecc. Any cool hack to actually improve on this? |
The one concrete thing I've noticed are some companies changing their SEO blog strategies. Where previously they tried to position themselves as thought-leaders, I've seen an increase if blog posts where they add transparency to what they offer (very clear product descriptions, pricing, use cases, etc.). I believe the general idea is that this type of summarized content is more likely to be picked up by LLMs.
Disclaimer: I've built one of these AI visibility tools (Cartesiano.ai), so I've seen just how much noise & uncertainty is around this space.
These have both been done in the past week, so no real results yet, but it's just some ideas.