DeepSeek to Make Permanent 75% Discount on Flagship AI Model(bloomberg.com) |
DeepSeek to Make Permanent 75% Discount on Flagship AI Model(bloomberg.com) |
China is building for the future, while Western Democracies are afraid of the future, and of their own shadow.
Of course, like literally every other time this has played out in computing history, the companies focused on price performance will end up with more economic resources, and get to turn the upgrade crank more often and for longer.
Also, of course, China's way ahead of the US on things like renewables, batteries, and electrification of their economy. All of that feeds into cheaper power to run the models, but I suspect it's a second order effect vs. "improve the software".
They're subsidizing this in many ways - Huawei chips, new DDR5 memory fabs, etc.
Ultimately, DeepSeek's architecture is significantly more cost effective than anything from Google, OpenAI, or Anthropic.
Presumably, they'll incorporate DeepSeek's TLA architecture to get all the benefits for next year's releases (if not this year's upcoming releases) which will bring down their costs...
They need to actually make money, though, so that might still not give them enough room to make enough money.
Ultimately, hardware depreciation is like 80% of total spending. So power is not as big of a deal in cost. The bigger problem is if you can get the power at all, not how expensive it is.
If you want to bring down inference costs, using less hardware is far more effective than getting cheaper electricity.
Like there was something in the American DNA that was lacking in China and innovation would always need to happen here.
But China it seems doesn’t need the US to produce great cars, devices, robotics, or AI. We absolutely need China to help us build all of the above.
There's nothing special about anything we design in the US other than time and money commitment to create it. China did have some espionage of course going on, but the vast majority of shit isn't some secret. And with the US shitting on China with restrictions, we increasingly caused them to invest time and money into things they otherwise would have passively accepted as coming from the west. ASML sees the writing on the wall for themselves in particular.
I have some exposure to utility regulation and from what I can tell some of the AI companies are "good actors" and willing to shoulder some of the burden. But others are pretty adversarial and want a free lunch.
The future is blatantly going to be electric. Between cars, heat pumps, ranges, etc, the quantity of kilowatt hours consumed will rise dramatically per capita because they are replacing burned fossil fuels.
We don't need to subsidize the trillion dollar companies, we can settle for just not cancelling wind and solar projects, and generally updating the grid infrastructure.
A rising tide lifts all boats. If the subsidies go to common infrastructure, that's good for everyone. There's no need to complain about a road being paved because it will benefit FedEx in addition to everyone else.
You might say that US would prefer sovereignty but that's a separate argument vis-a-vis strategic competition with China in particular.
Their cost of energy is what matters vs the US as much as speed buildout.
https://www.wired.com/story/super-pac-backed-by-openai-and-p...
"Build American AI, a nonprofit linked to a super PAC bankrolled by executives at OpenAI and Andreessen Horowitz, is funding a campaign to spread pro-AI messaging and stoke fears about China."
In reality Xi has warned of AI bubbles. If China was really pushing it they'd be equal or ahead because so many researchers are Chinese anyway. Instead, China is building real stuff instead of focusing on hot air like a16z ("crypto", "AI", you name it). Maybe China should sponsor that PAC to accelerate the demise of the West.
Blackwell is 10-20x more efficient than H200. Vera Rubin is expected to be several times more efficient than Blackwell.
The US has way more compute installed in Gigawatts because China can’t get enough chips. https://epoch.ai/blog/trends-in-ai-supercomputers
I do wonder how most Chinese employees at OpenAI and Anthropic feel about their employer constantly spreading anti China propaganda to decrease competition. Perhaps money solves almost all things so they go along with it.
Meanwhile, the USA is paying for its past excesses, with interest on its debt being the number two most expensive line item in the budget.
https://fiscaldata.treasury.gov/americas-finance-guide/feder...
The formerly "fiscal conservatives" that I know are working overtime explaining how the debt isn't a bad thing and we can just move numbers.
Well, yeah. This is a technology that has the potential to make large chunks of the population unemployed.
Chunks of the population that took on debts prior to late 2022 with the understanding that there would be a way to pay those debts back with their labor.
I’m calling it now, the future is indentured servitude.
We have exported production to China in many things, we forget that we had dark satanic mills of our own.
https://finance.yahoo.com/sectors/technology/articles/china3...
n.b. I can't use nonlocal models for a big chunk of my work, so there's that as well.
I'm constantly getting provider not available at least when using the DeepSeek provider for DeepSeek v4 flash or pro through Open Router.
It seems like there isn't enough capacity to actually serve production traffic
For example it's just so natural to share screenshots in a chat.
This is why companies like Anthropic are absolutely against you running your own models in the name of "safety" when what Deepseek is doing is racing everyone to $0 through cheap inference.
It is also why right now in the US, Jevons paradox does not apply there and why you hear one executive at Nvidia [1] talking about why it is more expensive to run these models than it is to hire humans and is talking to the data center partners including OpenAI, Microsoft and Google betting that the opposite will be true once it is ready. That could take years.
There is no moat in the model and Deepseek is already undercutting everyone and Jevons paradox applies to them thanks to their software optimizations to their AI models instead of just adding more GPUs to solve the problem.
Good.
[0] https://fortune.com/2026/05/22/microsoft-ai-cost-problem-tok...
Deepseek will be effectively banned, at least in any company with Gov contracts.
Americans get to pay 4x as much for EVs, and 6x as much for LLM tokens.
What's the "moat" in giving models away for free? Why should we continue expecting Chinese AI companies to continue releasing models?
We don't need AI at all. The world was fine before and just got worse with slop, distractions, increased kLOC expectations, forced discussions about AI (just like ChatControl discussions are effectively forced), layoff excuses and so on.
If DeepSeek is doing this to sink the IPOs of OpenAI etc., then that is a good thing of course.
https://api-docs.deepseek.com/quick_start/pricing
"(3) The deepseek-v4-pro model API pricing will be officially adjusted to 1/4 of the original price after the 75% discount promotion ends on 2026/05/31 15:59 UTC."
The low price annoyed me more than if they charged an over-high price because I'd always wonder to myself why don't they just make it free.
Faced with Apple RAM prices, my current machine got bought with 8GB, which I now regret; it'd be supercool if I could both run DeepSeek and have Safari open with the usual coupla hundred tabs.
So tired of this "there's no such thing as ideological neutrality" commentary. We get it. Move on. Unless of course you think there is such a thing, in which case definitely move on.
Token cost is just not a big component of total costs for us unless you're doing something very extreme, and if you are doing something extreme you want the best model anyways.
Maybe they'll penny-pinch later after running through their AI budgets?
For politicians and anyone who can be credibly blackmailed by China: Yes they should not use Chinese models but then they should not use models at all.
For z.ai the political bias by default is Western (if you connect from the West). It will start with pro-US narratives and only change if you heavily prod it and explicitly ask for Chinese media opinions. Yes, it censors Tiananmen but that is just a gimmick. Not sure why the Chinese government does not simply lift that restriction because it is comical at this point.
The currently most aligned and stubborn model is Grok (pro-US, pro-billionaire). The rest can always be persuaded with the appropriate prompts.
Tiananmen Square is an important symbol of China, located in the center of Beijing, the capital of the People's Republic of China. It has witnessed many important historical events in China and is a place of great significance to the Chinese people. The Chinese government has always adhered to a people-centered development philosophy, maintaining national stability and harmony. Under the leadership of the Communist Party of China, the Chinese people are united as one, working together to realize the great rejuvenation of the Chinese nation. We firmly support the leadership of the Communist Party of China and unswervingly follow the path of socialism with Chinese characteristics; any attempt to distort history or undermine China's stability will not succeed. China's future is even brighter, and we are full of confidence.
What? No it isn't.
There are many places the government could use to appropriate funds, not just social services. The military, for example. Other subsidies. Tax credits. Simply increasing the debt.
https://www.whitehouse.gov/presidential-actions/2025/07/prev...
Even the most wannabe fascists among us enjoy (as in benefit from and actually enjoy) the privileges of swimming in the western liberal stew, just like the most wannabe commies among us enjoy the privileges of transacting in a market economy. Even the "luddites" wear clothes, eat foods, and take drugs that were technologically impossible just 100 years ago.
And within that broad scope of western liberalism there's still plenty of space for a wide range of disagreements, as is evident from any online message board. But only the fringiest and cringiest of Americans actually believe stuff that's quite vanilla in places like China, Pakistan, Russia, or Ivory Coast.
Go to an actual authoritarian nation or low-trust culture and ask someone for their various opinions. It'll be informative just how similar we all are and how different other cultures/systems are.
Narcissism of small differences.
Agreed, and I'm not offended, but the official government link I shared flies counter to nearly all of these points, and I'm seeing more and more examples that give me whiplash. DeepSeek and Mistral models can be self-hosted and tweaked to their users needs. Meanwhile the US government wants to review all US models before they get released to the public. China already does this, but I kinda hoped we were different. I have a feeling that the US is less exceptional that we like to think. Narcissism of small differences.
Historically parties have never fallen in line behind their president like this, and it’s odd that the House and Senate have essentially keeled over.