Here's how Snapchat works: you can take a picture of 'naughty bits,' send it to a friend and they can view it for two or three seconds

Ho-ly crap. Oversimplify some more, please. If that's the case then virtually any sharing application or service where you can specify a time limit on access (like various URL shorteners) are built for sexting.

There seemed to be something to the article until the absurdity started.

Look, kids are going to be curious, they're going to wonder and if you as a parent either don't or aren't capable of satisfying that curiosity, they're going to find out. Trust me. I don't have kids, I was one, and so were you.

Going off on a screed and suggesting Facebook is set out to copying an app that was (according to the author) specifically designed for kids to send each other pictures of certain organs just to go on yet another "I have kids, you don't get it, I'm a parent" rant is absolute cruft. This article tries its best to be some kind of pragmatic approach to the 'Acquire over innovate' approach to Facebook's carving of the social landscape in mobile, but the undertones are woven thicker than military grade canvas.