I can fully understand the love of cheese, however, there is a hidden cost to it, that I have experienced but only recently acknowledged.
The places they show on TV and in articles such as this is analogous to showing posh West End made-to-measure tailors and pretending that those SHEIN garments from Bangladesh are made the same way, with no 'slavery' involved.
I worked in a cheese factory as a student, taking up the job with an attitude that it must be 'women's work'. How wrong I was. Twelve hour shifts, with 'every object' weighing (or wheying) upwards of 25Kg and every one of your senses brutally assaulted, always with the potential to lose life, limb or another finger in a moment of lapsed focus. Just surviving became the intellectual challenge, with many not making it past two hours before throwing in the towel. Mastery was my goal and I put in the sleepless 'nights' with relentless 'tennis elbow' to get there, achievement unlocked.
Because I was a student, this was not a forever job, and there was a higher tax threshold for students, making it financially tough but worth while.
On a trip down memory lane I looked the old place up, to discover it had shut down due to numerous health and safety violations, which made me chuckle. That was the culture, and the rule, for example, those chemicals that have huge warning labels, to read such a label after getting nervous ticks after using it, would be moral cowardice. Or, if you needed someone's attention, because the machines were so loud, you would casually throw a 25 Kg object at them (a cheese or a bag of salt) as a 'gentle tap on the shoulder'.
On reflection, there is this small matter of the human cost to cheese. PETA might shock people with cheesy animal welfare issues and cardiologists might not be entirely positive about the consumption of 'saturated fat laced with salt', however, few have experienced the harsh reality of working in the industry, to have the strength to write about how extreme and ultra-violent the production of this harmless product can be.
I am not saying 'boycott the product', just 'value it more'.