1) Kids under 13 need stricter privacy controls and need to give parents access.

2) Kids oftentimes don't understand how best to tell their story and engage their audience. We help them with that.

3) Kickstarter is fantastic for pre-selling products. While we do have a few young entrepreneurs on our site, most of the kids are not selling anything. We encourage them to give low-cost, high emotional value gifts like signed photographs of their team.

4) We are one of the few platforms that is built from the ground up around teams. The team leader has special abilities to coordinate the team members and can poke them and motivate them.

5) Kids also need a bit more prodding than adults do, so we've built in a bit of light gamification to make it fun for them.