The whole 'privacy policy' thing is a an fantasy that simply doesn't exist in international law. Its two words that provide the illusion of following some process of decency without any obligations whatsoever.

That's exactly what we try to avoid, because not only "doing anything we want with users data" is wrong, but also because it's not legal in most countries. Forcing website owners to inform their users precisely, other than being a legal duty, is how you use transparency to to ensure that users' rights are respected. The moment we forget about informing users and pretending to be informed is the same we start forgetting about privacy rights, and that subtly and slowly leads to huge privacy violations like the whole PRISM shame.

I know that we're still selling stuff, but our hope is to do something good along the way, and a world with more privacy information is surely a better one :)

Why do I need a privacy policy for a personal website using basic Google analytics? (That's what your minisite suggests.) I don't have customers, only visitors, there is no contract.

You can also sign up without facebook! :)