Apptimize (YC S13) Brings Reliable A/B Testing To Native iOS & Android Apps

Apptimize (YC S13) Brings Reliable A/B Testing To Native iOS & Android Apps(techcrunch.com)

52 points by ramanujam 12 years ago | 5 comments

riveteye 12 years ago |

This is helpful, thanks. I'm looking for a guide to A/B Testing, and other related tests for Web Analytics. Any advice?

ramanujam 12 years ago | |

Many companies in the A/B testing and optimization space publish a lot of resources in the form of blog posts, case studies and white papers that are well researched and based on real metrics. Here are some links to get started.

http://monetate.com/resources/ http://monetate.com/blog/ (Disclosure: I work at Monetate!)

http://visualwebsiteoptimizer.com/split-testing-blog/ http://visualwebsiteoptimizer.com/case-studies.php

http://blog.optimizely.com/

http://unbounce.com/blog/

nancyhua 12 years ago | |

On hacker news patio11 is an expert and thought leader on AB testing.

riveteye 12 years ago | | |

Thanks! HN search ahoy!

nancyhua 12 years ago |

thanks for posting our article