This really looks like a some kind of a scheme. Only reason someone would be interested in buying this start-up is for collected emails (They openly acknowledge that in their terms of use). So in essence, at best, people joining provide all the value, while getting at best marginal benefit later on. At worst, this is going to be scam with millions of auto generated emails joining diluting real value (And scamming anyone that would be silly enough to purchase this `startup`).

Ok, I'll bite. Reading the terms of service, which were definitely, um, funny?... was interesting. They are going to collect a bunch of emails on a list, sell them to a big company, and split the proceeds with the people on the email list. They are of course taking the costs associated with splitting a large sum of money with an even larger list of emails out of the portion of money going to the really large list of emails. And of course "big" companies are going to buy an email list from this company even though there is an already large and cut throat industry for creating email lists to sell to large companies? Sounds Awesome!

Business Plan 1) Make quick website 2) Make funny(?) Terms of Service 3) People Sign Up with Email ... 4) Umm... ... 5) Are we profiting yet? ... ...

In case this crowd is missing part of the parody here, this is a Seinfeld startup: the "show about nothing", where George runs "The Human Fund", a fake charity.

"The Human Fund. Money for People".

You really are the product this time.

This is clearly a piss-take on the state of web 2.0.

someone watched Seinfeld last night