Apture and Kiw.is = URL shortening with a twist – Blog – Apture.com(blog.apture.com) |
Apture and Kiw.is = URL shortening with a twist – Blog – Apture.com(blog.apture.com) |
Does anyone know of any metrics as to what percentage of the time that "skip" link is clicked? Does anyone know of any eyeball tracking studies to see how often people look immediately top right for that link?
I just can't believe those landing pages are of much value, but then I doubt I'm a typical user.
I think it also relies on the actual message in the content of the page. If that content is actually good, people will want to look at it. The percentage that the content is good? That's the question. Probably not too many.
I'll send a memo to my squad of social media engine search optimization experts.
I'm thinking I'm misunderstanding you, but if you have any feedback, we'd love to hear it. If it just plain annoys you, that's fine as well. If you don't mean it personally, I won't take it that way.
In fact, a day or two back there was a story posted to HN that went to a kiw.is link. My gut reaction was, "WTF, where's the article. Oh there it is. Wait?! That was a 3rd party interstitial? Whoever submitted that link is a jerk and a half."
So I guess what it boils down to is that I believe anyone who knowingly inserts an interstitial that could otherwise be avoided is a jerk and a half. Though, that's probably your target market; new media douchers for lack of a better term.