Bullshit Work is an Opportunity(blog.domini.io) |
Bullshit Work is an Opportunity(blog.domini.io) |
Fulfilling, imaginative, and measurably impactful work is hard. It is nearly impossible for a single person to produce it consistently. It is not guaranteed to be created. There is no formula or set of guidelines, way to live, or belief system that leads to it. Some of the best work comes from necessity, others seemingly from lethargy.
Some bullshit work is more like distributing the tasks that a single person can no longer manage, because everyone is tired. I recall Graeber making a point about the number of hours worked per week, but even then. The expectation to dazzle reliably is a huge undertaking, and I certainly do not know of any way to do it without risking burn out every few years. And that's me speaking as a perfectionist, overachiever - who at the end of every day will still push myself harder than the day before, even when it hurts. I learned an unfortunate lesson that pain and passion doesn't always bear fruit - and in that I found destruction instead.
It's more about having humility towards every person that contributes to a 'bullshit' job, which the macroscopic view and big data tend to heavily ignore. People are not data points, and their lives have immeasurable value even when they have to drag through every day. We don't have a control society for comparison. That said, part of me agrees with you, but I think speculation is mostly useless aside from guiding your own personal direction.
What? What I see on the professional ad market is that you pay more if you believe in it. Trusting the crowds opinion leads to far better results and you save money.
Right now those bullshit jobs created a world where people throw money out their windows because they have been taught to love the logo of the product. Bullshit creates bullshit.
I don't see how this business deals thing won't work. It's not like having business deals is a new concept to humanity.
> And ultimately global productivity would significantly decrease.
That escalated fast...of course no detailed explanation followed. I see that analysts and similar are relevant for that cause but his examples right above that statement are just more then poorly chosen.
> At Domini, we look at...
Right. Now I get it. This is just another bullshit product by one of the bullshit jobs. Thanks for the example.
There are worse marketing vehicles, I guess, but it makes me glad I'm not a marketing guy.
Not only does this post misunderstand Graeber's original essay, it misunderstands its own arguments and purpose.
The problem with advertising is that it is a race of who can shout the loudest, and as usual, the man with the most money wins. Unfortunately, advertising is not at all about correctly informing potential customers.