I have been running some experiments on twitch.tv along the lines of driving traffic to websites via donations. Many streamers will read a message attached to a donation of a certain amount of money on stream in front of all their viewers. Sometimes they will visit a url if that happens to be in the content of the message. On rare occasions they will even share the url with the rest of the stream.

I would consider my most recent experiment a success. I follow and watch a few streamers on twitch that play Counter-Strike: Global Offensive. Three of the streamers I watch recently created a competitive team to try their luck and have some fun. The combined viewership of their first game was around 14,500. It's was during that game in which I ran my donation experiment.

I made a team website (http://teamcalo.us) for the wonderful guys on team "We were better in CAL o". Pro gaming is serious business and most pro teams have nice looking team sites like the one I mimicked here (http://cloud9.gg/).

Before their first competitive game I donated to a few of the streamers to wish them good luck and give them the url to the team website. It went over much better than I expected. The traffic peaked at around 570 simultaneous users right before the match.

Much fun was had.