Not bad, I was working on something similar a while back, but didn't really push through with it since I know pretty much everything that is in my fridge(I am very serious about food and spend a lot of time picking out ingredients).

Few points:

-I dunno who you are marketing to with the red and black color choice. You should pick a layout and color scheme that your intended users are most comfortable with.

-When I add apples, I should be given the option to drill down into the types of apples.

-I haven't poked around enough, but I can't find the button to add more items using the list format.

-Since people generally share a fridge, you should allow multiple logins that can access the same list.

-Maybe an alert when the produce is about to spoil?

-I like the recipe integration. You should add a sort filter to look for recipes that use item(s) X, show the recipes with the least amount of ingredients needed, add recipes of foods about to spoil, add diet restrictions and regional recipe preferences, make sure you have the appropriate quantities of food for the recipe.

-recommend foods and recipes based on what they have liked so far

-for the shop locally, add a feature to order groceries online. It is not very common now (I am in Austin near the WholeFoods flagship store, so its normal for me), but amazon has been testing their own service and are doing well.

-for in store purchases, you should group items by location and should tell what aisle it should be on(easier yet, just add the row description that it would be on).

-advertise certain brands that work best in a recipe, etc.

-advertise kitchen appliances/knives/etc. for sale based on their eating habits. If they go through a loaf of bread in 4 days, recommend a bread machine and bread knife.

-If someone has a food that is always purchased as soon as it runs out, have it auto fed-back to the shopping list when it is deleted from the pantry.

-Have people post their own recipes for sharing, and give them a cut of whatever products sell based on their recommendation.

Well, I didn't mean to make this many feature requests, but I did stop myself from continuing to append. If you want to spitball more stuff, just lemme know and I would be happy to help. At this point I don't have the bandwidth to pick up my project again and the next best thing is helping someone else build it and have them scratch my itch for me. ;)

user:	mahdireilly
created:	March 19, 2011
karma:	6